According to Marketingcharts.com, Twitter, the online social media phenomenon, has had 1,382% year-over-year growth in February 2009. According to Nielsen online's research, the number of total unique visitors increasing from 475,000 in February 2008 to seven million last month. Shockingly, adults ages 35-49 had the largest representation on Twitter, with nearly 3 million unique visitors from this age group. This comprises nearly 42% of the site’s audience in February.
Who's using Twitter?
Continually growing in popularity and importance in both the consumer and corporate worlds, where it has morphed into a tool with which brands can reach customers and other stakeholder constituents.The ability to access Twitter through the PC-based web, the mobile web, and through text messages is also a factor in the site’s growth, Nielsen said.
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